Top 10 AI tools for social media marketing in 2024.

Social media marketing provides businesses with a direct line of communication. It provides a powerful platform for engaging with a large audience through comments, messages, and posts. It is a digital technology that allows sharing of ideas including text and visuals.

Artificial intelligence (AI) plays a crucial role in many aspects of new age business, also including social media marketing. Use of AI helps in better targeting, personalization, content optimization and customer engagement. Therefore, knowing how to use them effectively in your social media is crucial.

In this article we will guide you through best 10 AI tools trending in 2024 with their key features and prices:-

1. Hootsuite:- integrates AI powered analytics to provide in depth insights into social media performance, audience engagement, and content optimization, making it an essential tool for any digital marketer.

• Price: from $99/month
• Best for: AI post prompt variety

2. Sprout social:- with its AI driven social listening capabilities, Sprout Social helps marketers track brand mentions, monitor industry trends, and engage with their audience in real-time.

• Price: $249/month
• Best for: manage all social profiles from a single platform

3. Buffer:- Buffer’s AI-powered scheduling and content optimization features help marketers maximize their social media reach and engagement by determining the best times to post and the most relevant content to share.

• Price: free plan available; paid plans from $6/month
• Best for: scheduling post campaigns

4. Brandwatch:- Brandwatch’s AI technology enables marketers to analyze vast amounts of social media data to uncover actionable insights, identify influencers, and track brand sentiment with precision.

• Price: $800 to $3000
• Best for: allow brands companies to understand consumer insights, trends, influencers, and brand perception.

5. Talkwalker:- offers AI-driven social media monitoring and analytics tools that help marketers measure the impact of their campaigns, track competitors, and identify emerging trends in their industry.

• Price: $9000/year
• Best for: can create quality data projects with minimal efforts.

6. AdParlor:- leverages AI to optimize social media advertising campaigns across multiple platforms, ensuring maximum ROI by targeting the right audience with the right message at the right time.

• Price: free trial available
• Best for: social advertising solution for facebook and twitter.

7. Falcon.io:- AI-powered social media management platform streamlines content creation, scheduling, and publishing processes, allowing marketers to focus on strategic initiatives and audience engagement.

• Price: Starting from $108 and also offers free trial
• Best for: comprehensive social media management

8. HubSpot:- AI-driven social media tools help marketers automate repetitive tasks, personalize content, and nurture leads through targeted social media campaigns, ultimately driving conversions and revenue.

• Price: $39/month
• Best for: platform with all the software, integrations, and resources need to connect marketing, sales, content management and customer services.

9. Cortex:- utilizes AI to analyze social media data and trends, predict content performance, and recommend personalized strategies for optimizing engagement and reach.

• Price: starting from $60,000/year
• Best for: best in class threat detection, prevention, attack surface management and security automation capabilities.

10.  FeedHive:- it is a social media management tool which uses automation and artificial intelligence to help create, schedule, publish, and manage their social media content at scale.

• Price: from $19/month
•  Best for: content recycling and conditional posting

CONCLUSION 

By using these AI tools businesses can unlock new opportunities, can gather latest insights, ease video creation and can even automate tasks. You can also gain competitive edge in social media marketing by harnessing their power and position yourself as a valuable asset in digital marketing industry.

Here’s top 4 AI tools that we as a best digital marketing institute in delhi recommend:-

• Sprout social: manage all social profiles from a single platform. It is an intuitive platform offering social media management solutions like customer care, influencer marketing etc.

• AdParlor: it is an advertising platform used to automate advertising campaigns on twitter and facebook.

• HubSpot: one can view and even edit records, make calls, manage marketing emails etc.

• Cortex: brings together in class threat detection, attack surface management, prevention and security automation capabilities.

Hope we have helped you pick up the best AI tool for social media marketing with this article. Good luck with your journey and may success follow you.